News

New Estate Sale Business Comes to NKY During The Pandemic

A couple in Northern Kentucky understand moving can be stressful, and that is why they started a Blue Moon Estate Sales franchise to make moving more inviting.

A couple in Northern Kentucky understand moving can be stressful, and that is why they started a Blue Moon Estate Sales franchise to make moving more inviting.

During the pandemic, when everything else seemed to stop, Sheila and Darryl Bashford saw people were still moving.

"Even during pandemic or a recession, people are still retiring and moving into assisted-living facilities," Darryl said. "They can't take everything with them. They have to find a solution of selling everything they own."

So the Bashfords opened a Northern Kentucky Blue Moon Estate Sales franchise in November to make the whole process of moving more inviting. They help sellers unload decades of things in a safe and socially distanced way to help make moving easier.

Read more on wcpo.com

Franchising With Best Life Brands

This article is a Q and A with J.J. Sorrenti, CEO of Best Life Brands. Best Life Brands is the platform company over ComForCare, the premier franchised provider of home care; CarePatrol, the nation's largest franchised senior placement organization; and Blue Moon Estate Sales, the leading estate sales franchise in the U.S.

Q&A with Lori Vrcan, Franchisee of CarePatrol (Franchise Chatter)

Lori Vrcan, Franchisee of Charlotte, South Carolina, previously worked with a national senior living community as a sales and marketing manager. In that position, she was most impressed with her interactions with CarePatrol. Each client referred was pre-qualified and a good fit for the senior living community in terms of needs, budget and personal interests. After she and her husband Todd did further research, they decided not only would buying a CarePatrol franchise be a great investment, but it was a meaningful change and the opportunity to work together and help seniors.

The Cost of Keeping Caregivers and their Clients Safe During a Pandemic

According to the CDC, the risk for severe illness from COVID-19 among adults increases with age, with older adults at highest risk. That makes the health and safety of the caregivers who look after them all the more important. And it is the responsibility of those employing the caregivers to ensure they have the resources to do their job safely.

How COVID-19 Changed Our Business Model for The Better (IFA)

When COVID-19 started to infiltrate the U.S, we were faced with the same questions so many businesses were forced to address: How do we keep our team and our customers safe? And how do we continue operating to meet demand? The answer that was never in our playbook was to change our whole business model. And we had to do it quickly.

Best Life Brands Sets Record Franchise Development Growth in April (Franchising.com)

“We at Best Life Brands have recognized the needs of an aging population long before coronavirus infiltrated our daily lives. And we are watching the demand for our services only continue to grow,” says J.J. Sorrenti, CEO of Best Life Brands. “Even in the midst of a pandemic, we are experiencing a surge in interest from franchisee candidates who recognize this as an immensely high-growth space and that our services will forever be essential.”
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